Player development from a coach on the ATP Tour
“Learning isn’t a way of teaching one’s potential but rather a way of developing it. We can create our own potential.” - Anders Ericsson & Robert Pool
Science has proven that no one is born with any kind of talent. Potential is created through deliberate practice and repetitions. My goal is to teach tennis players that anyone who is willing to put the time and effort required will achieve great things on the tennis court. And if they’re willing to put the time and effort in, I will show them how to create their own potential, and succeed.
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Online Coaching Services
Struggling to Win the Big Points? Let’s Fix That.
Does this sound familiar?
You’re up in a match, but you can’t seem to close it out.
Nerves take over during critical points, and your game falls apart.
Pressure situations leave you second-guessing yourself, unsure of the right strategy or execution.
You’re not alone. But here’s the good news—you don’t have to stay stuck in this cycle.
At Aubone Tennis, we specialize in turning these struggles into strengths. Here’s the truth: most players lose big points not because they’re not talented enough, but because they’re:
Using the wrong strategies for the moment
Underutilizing their strengths
Practicing the wrong things to prepare for competition
That’s where we come in.
Our coaching goes deeper than typical advice like “stay focused” or “play to win.” We analyze what really happens when you compete—by watching your actual tournament matches. We uncover:
What you’re doing well under pressure
What’s holding you back
What changes will have the biggest impact on your game
From there, we create a highly specific development plan designed just for you. Our approach builds more than skill—it builds confidence. The kind of confidence that lets you step up in pressure moments and execute when it matters most.
Ready to start playing your best tennis under pressure? Take a look at some of the packages below and let’s make it happen.
$99.99
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Record a tournament match and receive a video recording including a full analysis.
Analysis is a recording of Coach JY watching the entire match and commenting on what’s going well, and what needs to be improved on.
Performance analytics stats will be mentioned in the recording.
Receive a 20% discount on the Aubone Tennis Match Journal after purchase. JY will email you the discount code. Click here to view more details on the journal.
20% discount for Match Journal
$230 or $650
30% discount for Match Journal
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If selecting “Individual Match Analysis” record 1 match and it will be analyzed.
If selecting “Individual Tournament Analysis” record every match in 1 tournament and all of them will be analyzed.
1 on 1 zoom session via Zoom to review the match or tournament
Strategic & Technical analysis
Performance analytics report
Pre & post match calls
Communication with your coach at home
Email & text support
No monthly commitment required
Receive a 30% discount on the Aubone Tennis Match Journal after purchase. JY will email you the discount code. Click here to view more details on the journal.
$775 or $1,339
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Record every match in 1 or 2 tournaments per month
1 on 1 zoom session via Zoom to review the tournament
Strategic & Technical analysis
Performance analytics report
Pre & post match calls
Communication with your coach at home
Email & text support
Tournament scheduling
Unlimited phone calls
College tennis recruiting assistance
Monthly subscription package - Cancel anytime
Receive a free Aubone Tennis Match Journal after purchase. Click here to view the journal!
Free Match Journal Included
$135
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Up to a 1hr conversation about your child’s high performance journey. Call can be on the phone or via Zoom.
Parent Consultation Call is perfect to discuss the following items:
Does your child have the proper training structure in place?
Do you have an appropriate tournament schedule in place?
Where is your child on their journey, and are they on their way to achieving their goals? If not, what can they do?
Receive a 20% discount on the Aubone Tennis Match Journal after purchase. JY will email you the discount code. Click here to view more details on the journal.
20% discount for Match Journal
Learn about the Aubone Tennis Match Journal!
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Unleash Your Tennis Potential with Our Match Journal
Are you an aspiring high-performance tennis player ready to take your game to the next level? This Tennis Match Journal is not just a journal—it's your roadmap to success.
To dominate in competition, you need clear, actionable strategies. This journal organizes your thoughts and plans, ensuring you step onto the court with confidence and clarity, eliminating the guesswork.
Stay Centered Under Pressure
In the heat of the match, it's easy to lose focus. This journal becomes your anchor, allowing you to revisit your game plan, recenter your thoughts, and maintain your mental edge when it matters most.
The Magic of Handwriting
Some might think taking notes is for school, but here's the truth: writing by hand activates parts of your brain that enhance memory and understanding. Studies show that those who write things down not only remember better, but also understand concepts more deeply.
Mindfulness and Focus: Writing by hand is a mindful, focused activity that reduces distractions and boosts concentration, and that’s exactly what we need before and after a match.
Emotional Expression: Handwriting is a personal and intimate way to express thoughts and emotions, offering a therapeutic outlet. So if you’re someone who gets nervous before or during matches, this journal can bring the calmness you’ve been looking for.
What’s Inside This Game-Changing Journal
Goal Setting Page: Define your objectives to stay laser focused.
Questionnaire: A thoughtful questionnaire for your coach to better understand your passion for the game, and if you have the appropriate training structure.
Coaching Tips: Strategies for different opponents and scenarios, such as dealing with wind, handling nerves, and countering a strong forehand.
Inspirational Quotes: Personal quotes just for this journal from top coaches like Jose Higueras and Paul Annacone, who have guided legends like Roger Federer!
Recommended Reading: Curated books to help you understand the power of the mind, and what it takes to become a world-class player.
Pre & Post Match Analysis: Dedicated pages for analyzing up to 27 matches.
Blank Pages: Space for personal notes and reflections.
Ready to Transform Your Game?
This isn't just a journal—it's your partner in achieving greatness. Your assistant coach in the middle of a match. Grab your copy today and unleash your full potential on the court!
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Goal Setting Page: Define your objectives to stay laser focused.
Questionnaire: A thoughtful questionnaire for your coach to better understand your passion for the game, and if you have the appropriate training structure.
Coaching Tips: Strategies for different opponents and scenarios, such as dealing with wind, handling nerves, and countering a strong forehand.
Inspirational Quotes: Personal quotes just for this journal from top coaches like Jose Higueras and Paul Annacone, who have guided legends like Roger Federer!
Recommended Reading: Curated books to help you understand the power of the mind, and what it takes to become a world-class player.
Pre & Post Match Analysis: Dedicated pages for analyzing up to 27 matches.
Blank Pages: Space for personal notes and reflections.
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This journal is designed for serious, competitive tennis players who are committed to mastering their game.
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Where are you going to spend the next four years of your tennis journey?
It’s exciting, but let’s not sugarcoat it—this decision can be overwhelming. Hundreds of schools. Different divisions. Cities you’ve never even heard of. How do you decide?
Here’s the secret: ask the following questions early.